Monday, 15 December 2008
Around this time of year eighteen years ago I began to ask my parents for a Boglin, I didn't stop asking for one until I was really too old to be asking for one (I played with my GI Joes until shamefully late in the day as well, I'm something of a late starter). But every Christmas and birthday I'd end up disappointed, because of my dad's policy of not endorsing the purchase of 'plastic nasties' for his kids (that's what he called basically any toy that was any fun or made to look any fun on CITV commercial breaks). I think because he is half Scottish and an outdoors-y type he hated anything that was expensive and glamorous-looking while not really serving any purpose, while I've spent my life having the exact opposite feelings on that matter. I think he expected me to play with wooden tops until I was ten and then ride my bike across the South Downs every day until I could play county rugby and sail yachts single-handed. He is actually a very reasonable and liberal-minded man but I think we both feel like maybe there was a mixup in the maternity ward all those years ago. Anyway, I digress, look at how much fun Boglins are in the advert below. If I was to go into business as anything I would get into the toy industry, capitalism works so well on kids because they like things and colours and colourful things, so if you get any of those elements together and put them in a nice box or put them on the tv you have a sure fire winner. There are no toys that kids don't like.